Knowledge

Online learning course on digital marketing and e-commerce 

Result:

Aim:

• Building an effective online presence is critical for women entrepreneurs running small/family businesses to provide access to thousands of local, national, or international clients and customers who are seeking goods and services, interacting, sharing, and shopping online.

Need:

• The course will teach women entrepreneurs how to get their business up and running online using e-commerce sites, review sites, social networks, and marketing automation to gain the most crucial knowledge and skills for online visibility.
• The course will be very practical and based on success stories from women entrepreneurs in various countries.
• The women entrepreneur will learn how to build a business strategy, how to benefit from networking, market research, e-commerce, unique content creation, etc., and how to use new digital marketing tools.
• The most important aspect is that it will all happen in a learning community of women entrepreneurs.