E-mail marketing
E-mail marketing | Video
E-mail marketing | Course description:
In the Email marketing module you will find information about:
• The types of email
• Email copy
• Snippets and templates
• Segmentation strategy
• Automatization (sequences, workflows)
• Analytic.
After completing the course, you will be able to:
• Create an email that works for your business
• Optimize the content creation with snippets and templates
• Segment the audience and use personalization
• Automate emails with sequences and workflows
• Analyse the email marketing activities.
E-mail marketing | Teaching materials:
E-mail marketing | Tools:
in the tools section you will find suggestions for useful solutions for marketing activities in the form of a tool description and useful links.
HANDBOOK of good practices – case studies
WISE Online Course Evaluation
The test includes questions for all modules of the marketing courses. It is recommended to do the test after watching all marketing courses.
