Performance marketing
Performance marketing | Video
Performance marketing | Course description:
In the Performance marketing module you will find information about:
• The definition of performance marketing
• Benefits and effects of using this strategy in promotion
• Types of results-oriented marketing activities
• Elements in the performance marketing process
After completing the course, you will be able to:
• Use types of performance marketing tailored to the needs of the promotion
• Plan a performance marketing strategy for your company.
Performance marketing | Teaching materials:
Performance marketing | Tools:
in the tools section you will find suggestions for useful solutions for marketing activities in the form of a tool description and useful links.
HANDBOOK of good practices – case studies
WISE Online Course Evaluation
The test includes questions for all modules of the marketing courses. It is recommended to do the test after watching all marketing courses.